Privacy

Data Protection law changed on 25 May 2018
This Privacy Notice sets out your rights under the new laws.

At Web & Digital Marketing Solutions Ltd, we understand that we have a responsibility to protect and respect your privacy and look after your personal data.

This Privacy Notice, together with our General Terms of Service, explains what personal data we collect, how we use your personal data, reasons we may need to disclose your personal data to others and how we store your personal data securely.

For clarity, Web & Digital Marketing Solutions Ltd may be both data controller and data processor for your personal data under certain circumstances.

We must advise that this policy is subject to change, so please check our website on a regular basis for any further changes.

Who are we?
Web & Digital Marketing Solutions Ltd, registered company number: 08745888 is a provider of web and digital marketing services. We are based at 17 Cirencester Office Park, Cirencester, Gloucestershire GL7 6JJ United Kingdom. Web & Digital Marketing Solutions Ltd have a registered office at 17 Cirencester Office Park, Cirencester, Gloucestershire GL7 6JJ. Michael Woollett is the registered Data Protection Officer for Web & Digital Marketing Solutions Ltd and our Data Protection Registration is ref: ZA117169.

Web & Digital Marketing Solutions Ltd trades as WeKnow | Dental.

How the law protects you
Data protection laws state that we are only able to process personal data if we have valid reasons to do so. The reasons we process your personal data include, but not limited to, your consent, performance of a contract, billing and to contact you.

How do we collect personal data from you?
We receive information about you from you when you use our website, complete forms on our website, if you contact us by phone, email, live-chat or otherwise in respect of any of our products and services or during the purchasing of any such product. Additionally, we also collect information from you when you sign an order form or contract, enter a competition, promotion or survey or when you inform us of any other matter.

If you provide us with personal data about a third party (for example when introducing a prospective customer), you warrant that you have obtained the express consent from the third party for the disclosure and use of their personal data.

Your personal data may be automatically collected when you use our services, including but not limited to, your IP address, device-specific information, server logs, device event information, location information and unique application numbers.

What type of data do we collect from you?
The personal data that we may collect from you includes your name, address, email address, phone numbers, payment information and IP addresses. We may also keep details of your visits to our website including, but not limited to traffic data, location data, weblogs and other communication data. We also retain records of your queries and correspondence, in the event you contact us.

Please be aware that any video, image, testimonial or other content posted, uploaded or otherwise made available by you with consent to use on our website, whether published content or not, is not subject to our Privacy Notice. We merely process such data on your behalf, subject to our Terms and Conditions and you are responsible for any applicable legal requirements in respect of your content.

How do we use your data?
We use information about you in the following ways:

To provide you with our products and services;
To comply with any contractual obligations we have with you;
To help us identify you and any services you receive from us;
To enable us to review, develop and improve our website and services;
To provide customer care, including responding to your requests if you contact us with a query;
To administer accounts, process payments and keep track of billing and payments;
To detect fraud and to make sure what you have told us is correct;
To carry out marketing and statistical analysis;
To review job applications;
To notify you about changes to our website and services;
To provide you with information about products or services that you request from us or which we feel may interest you, where you have consented to be contacted for such purposes; and
To inform you of service and price changes.

Retention periods
We will keep your personal data for the duration of the period you are a customer of Web & Digital Marketing Solutions Ltd. We shall retain your data only for as long as necessary in accordance with applicable laws.

If you stop being a customer, we may keep your data for up to 7 years after you have cancelled your services with us. We may not be able to delete your data before this time due to our legal and/or accountancy obligations. We may also keep it for research or statistical purposes. We assure you that your personal data shall only be used for these purposes stated herein.

Who has access to your personal data?
Here is a list of all the ways that we may use your personal data and how we share the information with third parties.

Web & Digital Marketing Solutions Ltd Services
We process your data for administration, billing, customer services and the provision of services. Your data may be stored outside of the EEA.

Third Parties
For the avoidance of doubt, we do not and never shall sell your personal data to third parties for marketing or advertising purposes.

We work closely with a number of third parties (including business partners, service providers and fraud protection services) and we may receive information from them about you. These third parties may collect information about you including, but not limited to, your IP address, device-specific information, server logs, device event information, location information, and unique application numbers. We use their features within our website, however, in some instances, they may be acting as data controller and they will have their own privacy policies, which we advise you to read.

We may pass your personal data to third parties for the provision of services on our behalf (for example hosting our website and the enquiry forms that are part of this website). However, we will only ever share information about you that is necessary to provide the service and we have specific contracts in place, which ensure your personal data is secure and will not be used for any marketing purposes.

We may share your information if we are acquired by a third party and therefore your data will be deemed an asset of the business. In these circumstances, we may disclose your personal data to the prospective buyer of our business, subject to both parties entering into appropriate confidentiality undertakings. Similarly, we may share your personal data if we are under a duty to disclose data in order to comply with any legal obligation or to protect the rights, property, or safety of Web & Digital Marketing Solutions Ltd, our customers, or others. This includes but is not limited to exchanging information with other companies and organisations for the purposes of fraud protection, credit risk reduction and dispute policies. However, we will take steps with the aim of ensuring that your privacy rights continue to be protected.

Your rights
In preventing the use or processing of your personal data, it may delay or prevent us from fulfilling our contractual obligations to you. It may also mean that we shall be unable to provide our services or process the cancellation of your service.

You have the right to object to our use of your personal data, or ask us to delete, remove or stop using it if there is no need for us to keep it. This is known as your right to be forgotten. There are legal and accountancy reasons why we will need to keep your data, but please do inform us if you think we are retaining or using your personal data incorrectly.

Our Privacy Notice shall be made clear to you at the point of collection of your personal data.

You have the right to ask us not to process your personal data for marketing purposes. If you choose not to receive marketing communications from us about our products and services, you will have the choice not to choose these by ticking the relevant boxes situated on the web page either at sign up or via an unsubscribe link in the communication.

We will not contact you for marketing purposes unless you have given us your prior consent. You can change your marketing preferences at any time by advising the Data Controller at Web & Digital Marketing Solutions Ltd

Accessing and updating your data
You must maintain the accuracy of your information and ensure all your details, including but not limited to, name, address, title, phone number, e-mail address and payment details are kept up to date at all times. You must do this by advising the Data Controller at Web & Digital Marketing Solutions Ltd.

You have the right to access the information we hold about you. Please email your requests to dataprivacy@weknowdental.co.uk so that we can obtain this information for you.

Use of cookies
Our cookies policy is available to view here https://www.weknowdental.co.uk/cookies

Links to other websites
Web & Digital Marketing Solutions Ltd may provide links to third party websites. Since we do not control those websites, we encourage you to review the privacy policies of these third party sites. Any information that is supplied on these sites will not be within our control and we cannot be responsible for the privacy policies and practices of these.

Where we store your personal data
We follow accepted industry standards to store and protect the personal data we collect, including the use of encryption if appropriate.

All information you provide to us is stored on our secured servers within the EEA. From time to time, your information may be transferred to and stored in a country outside the EEA in relation to provision of the services. The laws in these countries may not provide you with the same protection as in the EEA; however, any third party referred to above outside of the EEA has agreed to abide by European levels of data protection in respect of the transfer, processing and storage of any personal data. By providing your data to us, you agree to this transfer and storage. However, we will ensure that reasonable steps are taken to protect your data in accordance with this privacy notice.

As the transmission of information via the internet is not completely secure, we cannot guarantee the security of your data transmitted to our site and any transmission is at your own risk. Once we have received your information, we will use strict procedures and security features to try to prevent unauthorised access.

Any personal data captured via our website is encrypted and protected.

Where we have given you (or where you have chosen) a password which enables you to access certain parts of our website, you are responsible for keeping the password confidential. We ask you not to share a password with anyone.

Liability
We agree to take reasonable measures to protect your data in accordance with applicable laws.

Data Breaches
In the event of a data breach, we shall ensure that our obligations under applicable data protection laws are complied with where necessary.

Contact us
Please e-mail any questions or comments you have about privacy to us at dataprivacy@weknowdental.co.uk

Your right to make a complaint
You have the right to make a complaint about how we process your personal data to the Information Commissioner:

Information Commissioner's Office
Wycliffe House
Water Lane
Wilmslow
Cheshire
SK9 5AF

https://ico.org.uk
Tel: 0303 123 1113

Cookies

Like most websites, this one uses cookies. They’re not the deliciously bad-for-you biscuit kind but they will give you a better online experience. 

Cookies are small text files that websites send to your computer. A cookie can be thought of as an Internet user's identification card. They let the website know when the user has returned. This lets the site bring up information relevant to that user, for example your name, past orders etc.

Cookies make the interaction between users and websites faster and easier. Without cookies, it would be very difficult for a website to allow a visitor to fill up a shopping basket or to remember the user's preferences or registration details for a future visit. This website uses cookies to allow customers to move from one part of the web site to another and to add items to the shopping basket without having to login repeatedly.

Cookies are not computer programs, and can't read other information saved on your hard drive. They cannot be used to disseminate viruses, or get a user's email address etc. They only contain and transfer to the website as much information as the users themselves have disclosed to that website. It is possible to opt out of cookies via your browser’s cookie settings, but if you do this you will not be able to shop from this website as the functions of the website are dependent on cookies. Please note that cookies are computer specific, so if you log on to any site from a different computer, the cookie settings on that computer will apply.

For further information about the law regarding Cookies, managing and disabling cookies on your computer see here

When you visit our sites, cookies are either served directly by us, or by our business partners. Here is a description of the different kind of cookies we use.

Essential cookies

These cookies allow you to use the basic functionality of our website. For example, browsing our products, ordering and paying for items, checking your account information and viewing your order history.

Performance cookies

They allow us to get to know how you use our website. They are used to analyse visitor information such as usage, visitor numbers and help us see how effective our advertising is and to understand what you like. We also use this information to help improve our website, make our marketing more relevant and improve the user experience.

Functionality cookies

They allow us to provide additional functionalities to the website, and will retain some settings information. Whilst not essential for the functionality of our site, they do enable extra features that should improve your shopping experience.

Targeting cookies

We also use cookies to track visitors' interest in our products. We may use this to understand what most appeals to our customers so we can make our offers as appropriate as possible. Browsing behaviour is also used to create relevant banner advertising with product recommendations that we believe best relate to the items you viewed on our website. These banners are then served across other websites that you may visit, typically news sites, video sites and blogs. This process is called behavioural advertising and although the adverts are individually tailored to each visitor, all cookie data is anonymised and stored temporarily. Additionally, all banners of this type feature an "i" icon that provides more information from each advertising network and instructions on how to opt out. We also use the browsing behaviour data to create personal product recommendations on our website, our marketing emails and in our printed catalogue.